Holistic approach toward human sustainability, we put people first. Social economic justice, happy workers, responsible and environmentally friendly production.

Our sustainable fashion is based on the deepest respect for mother nature and people. Working for a fairer and more balanced trade.

More than fashion. We come from the Himalayas to make you happy, promote the sustainability of life, spiritual and cultural growth, creating a better world among all.

firiri means moving with the wind, waving on the air. Our ideas flow into your life to bring our European designs and natural fabrics of the Himalayas.